Brought to you by the fine folks at Transparent { SOCIAL } Media.

The 2012 Social Media in Action Conference

January 27th 2012, 9am-5pm @ Belmont University

Discover how to make social media work for your business at SMAC!

There is a ton of buzz about Social Media and how effective it can be for your business. We believe the hype. There is an overwhelming amount of information about the effectiveness and use of social media tools like Facebook, Twitter and YouTube. At the Social Media in Action Conference, we will cut through the noise, help you understand how to use social media for your business and give you take-aways that you can implement right away.

Education is cool, however an all day event with speakers and experts providing real, tangible, ACTIONABLE information with take-aways for your business, rocks!

Guarantee your seat at the hottest social media conference in Nashville in 2012! Register Now

You will hear experts, specialists and speakers cover these topics:

  • Facebook Engagement Strategies that Lead to Sales
  • How to Build Your Own Custom Facebook Page
  • How to Build a Social Media Plan
  • How to Build a Brand and Crush Your Competition
  • Twitter List Development
  • Twitter "Bird" Strategy
  • Social Media Organization and Planning
  • Editing Raw Video with YouTube's new Video Editing Product
  • Best Practices of Video for Business
  • How to Maximize Search with Video
  • The Benefits of Do-it-Yourself Video
  • How to hire a Professional Videographer

You will walk away with these items in hand:

  • John Morgan's "Brand Against The Machine" Best Selling Book
  • Steve Chandler's "One Page Social Media Plan" and "Twitter List Strategy"
  • Free custom Facebook Welcome Tab from
  • Business Marketing Calendar
  • 30 Second HD Video That you Can Edit

Who should attend:

Business owners, Marketing and Sales Professionals, Social Media Managers and Entrepreneurs.

**Continental Breakfast, Coffee {of course} and Lunch will all be provided at the event.

John Morgan Best Selling Author

"Brand Against The Machine"

2012 SMAC Topic

How to create and maintain a great brand (and how not to murder it!)

About John

John Morgan is known as the Chuck Norris of branding and is the author of Brand Against The Machine. John will cover how to create and maintain a great brand (and how not to murder it!) John keynotes conferences across the country and his book "Brand Against the Machine" is currently a best seller!

Jeremy ScottAuthor, Content Manager

Reel SEO

2012 SMAC Topic

Video strategies, Video SEO, and getting the most out of YouTube's new free online video editing service.

About Jeremy

Jeremy Scott is the Editor-in-Chief at He is also founder of The Viral Orchard, an Internet marketing firm offering content writing and development services, viral marketing consulting, and SEO services.

Jeremy writes constantly, loves online video, and enjoys helping small businesses succeed.

Mark Scrivner Founder

SnapShot Interactive

2012 SMAC Topic

How to most effective use of a Videographer and how to incorporate custom animation to get the most out of your message.

About Mark

Mark Scrivner is an expert in online media engagement. His company, Snapshot Interactive creates a flawless interface for companies to deliver that media through video production, interface design, and animation/FX.

Steve Chandler

2012 SMAC Topic

How Twitter can elevate your business/How to develop and implement a social media plan.

About Steve

Steve Chandler is a career marketing man with almost two decades of experience in strategic planning and brand development for local, regional and national brands. Today, Steve operates his own marketing firm, ChandlerThinks, helping small to-medium size companies and destinations put their unique brand into action and enter the must-play digital marketing arena.

Dan Morris Founder

Dan Morris Marketing

2012 SMAC Topic

How to accelerate your business and growth by having a plan behind your marketing.

About Dan

Dan Morris has been managing multi-million dollar projects for over 20 years and has established himself as a master project coordinator in offline real estate, direct response television and radio and on the web.

Jason Elkins Managing Partner

Transparent {Social} Media

2012 SMAC Topic

Engage your audience! Understanding the Facebook Algorithm and how to utilize creative strategies to get the most our of your status updates.

About Jason

Jason is the mastermind behind the digital marketing firm Transparent Social Media. Jason develops strategies that help businesses engage with their clients and build their fan base. Transparent Social Media developed the following engagement strategies:

  • Status {5P}
  • B.O.P.P. Method
  • Buddy-Up Inner Circle Strategy
  • I.C.E. Breakers "Initiate Community Engagement" Strategy
  • Day of the Week Bingo Method

Mailynne Marketing Entrepreneur, Partner

My Chaptr

2012 SMAC Topic

Getting the most out of Custom Facebook Pages by creating your own myChaptr page. Laptop required.

About Mailynne

Mailynne is the kind of person that can make sense out of a 1000 piece puzzle that's been run through an industrial paper shredder, and then thrown into a jet engine. She is an interesting combination of organizational Sherpa and marketing powerhouse.